ISBA's Practice Toolbox Series
Presented by the Illinois State Bar Association
Websites, blogs, and social media sites are supplementing traditional business development methods for more and more lawyers. But it's hard to break into this new territory if the terminology sounds like Greek to you (or you don't even know where to begin). This seminar untangles the answers to important questions, such as: What is S.E.O and do you need it? How do you find a website designer and what will you need to provide them to get started? Find out whether online marketing is for you!
Debbie Foster is the managing partner of Affinity's Tampa Bay office. She founded InTouch Legal (now part of Affinity Consulting) in 1998, seeing a need for a consulting company that focused specifically on lawyers and their technology needs. Since then, Debbie has expanded the services offered by her Tampa based office and has helped hundreds of law firms implement technology, finance, marketing and management solutions. Debbie has been working with law firms since 1995, personally helping implement solutions ranging from practice management, time/billing/accounting, document management and general law office management issues. In addition to working with law firms throughout the U.S., Caribbean and Canada, she has also trained hundreds of consultants around the country on software programs used in law firms and best practices when consulting on a law firm’s specific technology needs. Debbie is very active in the Law Practice Management Section of the American Bar Association, and served as the Chair of ABA TECHSHOW in 2010. Debbie is also very active in Local and State Bar Associations, and she regularly speaks on topics relating to technology, management, finance and marketing of a law firm.
Stephen Fairly is the CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in lead conversion for small to medium size law firms. Over 10,000 attorneys nationwide have benefited from learning and implementing the proven marketing and lead conversion strategies taught by The Rainmaker Institute, LLC. He works exclusively with attorneys to find new clients fast using online and offline legal marketing strategies and to convert more prospects into paying clients using automated marketing and by fixing their follow up systems. Stephen is a nationally recognized law firm marketing expert and the international best-selling author of 12 books, a library of cutting edge webinar programs, and 10 audio and video training programs.
June 21, 2016 12:00 PM Central
Illinois State Bar Association
Total General MCLE Hours: 1.00
Including Professionalism, Civility or Legal Ethics Professional Responsibility MCLE: 1.00
This program is no longer available for purchase.